{"id":33222,"date":"2016-03-09T16:33:00","date_gmt":"2016-03-09T15:33:00","guid":{"rendered":"https:\/\/olymp-wp-salondesign.dev-2.alkima.io\/news\/olymp-wins-award-for-excellent-brand-management\/"},"modified":"2020-10-15T17:59:10","modified_gmt":"2020-10-15T15:59:10","slug":"olymp-wins-award-for-excellent-brand-management","status":"publish","type":"news","link":"https:\/\/www.olymp-salondesign.com\/pl\/news\/olymp-wins-award-for-excellent-brand-management\/","title":{"rendered":"OLYM Z WYR\u00d3\u017bNIENIEM ZA DOSKONA\u0141E PROWADZENIE MARKI"},"content":{"rendered":"

W ostatnich latach produktom marki OLYMP wielokrotnie przyznawano uznane na \u015bwiecie nagrody w dziedzinie designu. Tym razem to przedsi\u0119biorstwo zosta\u0142o wyr\u00f3\u017cnione za wyj\u0105tkowo pomy\u015blne prowadzenie marki jako jedna z najlepszych firm w kategorii Beauty & Care, otrzymuj\u0105c nagrod\u0119 German Brand Award<\/strong> 2016 i laur zwyci\u0119zcy. Nagroda German Brand Award premiuje najlepsze strategie marki niemieckich przedsi\u0119biorstw. Udzia\u0142 w tym presti\u017cowym konkursie dla markowych przedsi\u0119biorstw wszystkich bran\u017c by\u0142o mo\u017cliwe tylko dla firm, kt\u00f3re wcze\u015bniej zosta\u0142y nominowane przez German Brand Institute, \u0142owc\u00f3w marek i gremia eksperckie na podstawie wyj\u0105tkowej jako\u015bci prowadzenia przedsi\u0119biorstwa w kontek\u015bcie marki.<\/p>

Uroczyste wr\u0119czenie nagr\u00f3d odby\u0142o si\u0119 16 czerwca w Berlinie w ramach wielkiej gali, na kt\u00f3r\u0105 przyby\u0142o ponad 200 zaproszonych go\u015bci ze \u015bwiata gospodarki, polityki i medi\u00f3w. German Brand Award to pierwszy konkurs, kt\u00f3ry obejmuje swym zasi\u0119giem wszystkie specjalistyczne dyscypliny nowoczesnego prowadzenia marki. Wyr\u00f3\u017cnienie promuje innowacyjne marki, konsekwentne prowadzenie marki oraz zr\u00f3wnowa\u017con\u0105 komunikacj\u0119 marki, podobnie jak osobowo\u015bci i przedsi\u0119biorstwa, kt\u00f3re rewolucjonizuj\u0105 \u015bwiat marek.<\/p>

OLYMP \u2013 jedna z wielkich marek niemieckich 2016 roku i nowy cz\u0142onek w gronie fundator\u00f3w Rady Wzornictwa Przedsi\u0119biorstwo oferuj\u0105ce meble i wyposa\u017cenie dla salon\u00f3w fryzjerskich z siedzib\u0105 w Stuttgarcie, dzi\u0119ki niesamowitemu designowi i doskona\u0142emu prowadzeniu marki, wypracowa\u0142o sobie ugruntowan\u0105 pozycj\u0119 na tle mi\u0119dzynarodowej konkurencji, wykraczaj\u0105c\u0105 daleko poza bran\u017c\u0119 fryzjersk\u0105. Od lipca tego roku firma OLYMP nale\u017cy r\u00f3wnie\u017c do grona wybranych przedsi\u0119biorstw w kr\u0119gu fundator\u00f3w Rady Wzornictwa i tym samym zalicza si\u0119 w poczet \u201ewielkich marek niemieckich 2016 roku\u201d. Przyj\u0119cie do grona fundator\u00f3w najlepszych niemieckich firm w zakresie designu i marki to dla \u015bredniej wielko\u015bci przedsi\u0119biorstwa rodzinnego szczeg\u00f3lne wyr\u00f3\u017cnienie i oznaka wysokiego uznania dla doskona\u0142ej polityki produktu i prowadzenia marki.<\/p>

\"Award-Foto\"
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